Friday, October 10, 2014

Jony Ive, Harold Ramis, copycats, and creative wisdom

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I recently read that Apple’s lead designer, Jony Ive, was   quoted   about his disdain for copycats, calling them lazy, and their actions, ...
Friday, October 03, 2014

Can you answer this question? Your customers can.

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At a casual business gathering this week, I overheard the CEO of a Fortune 1000 company being asked what his company did. He appeared to in...
Friday, September 26, 2014

How the CFO can become the CMO's best friend.

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My dog doesn't fetch. It’s a retriever that doesn't retrieve. In many ways our trips to the dog park resemble a CMO submitting a bu...
Friday, September 19, 2014

Building teamwork between marketing and sales

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It goes without saying (at least I hope it does) that to be effective, the relationship between marketing and sales demands close cooperati...
Friday, September 12, 2014

5 reasons to persevere through start-up obstacles

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They said it was going to be hard. But you had no idea it would be this hard. Exhaustion, a poor diet, a parade of ‘no’s and disappointment...
Friday, September 05, 2014

5 reasons to shutter your start-up.

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There's no lack of enthusiastic blogs, posters, and gurus out there encouraging you to follow your dreams and strike out on your own. S...
Friday, August 29, 2014

3 marketing topics to school yourself on this fall.

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Labor Day marks the second start of a new year, an opportunity, as with the one in January, for a fresh start and self-improvement. As mark...
Friday, August 22, 2014

Teaching entrepreneurship isn't impossible.

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My son starts his junior year in high school Monday. His first class? “Entrepreneurship”. Given that he’ll have me, our clients, and associ...
Thursday, August 14, 2014

Should your start-up consider a convertible debt deal?

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Recently a new friend and prospective client asked me about a financing opportunity that had been presented to his bootstrapped start-up. H...
Thursday, August 07, 2014

The 5 Most Important Marketing Spends for a Start-up

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As I work with a number of start-up companies, I am often approached by these hungry entrepreneurs (and their investors) to help execute a d...
Thursday, July 31, 2014

Leaving the nest

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One of the greatest opportunities for a young start-up is to find itself in the feathered nest of a larger firm with whom they’ve partnered...
Thursday, July 24, 2014

Networking is a waste of time…

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Yes, networking is a waste of time… …if you can’t answer the question, “So, what do you do?” This is a common networking question t...