Deja vu all over again

In this concise epilogue to the BP spill in the gulf, Fast Company points out that:

1. "...it’s clear that in the age of social media, a company can’t spin and rebrand its way out of a mess like it used to."
2. "...it's what companies do, not what they say, that really matters."
3. "...BP is an example of how companies' misfortunes are going to unfold going forward with all the tools and weapons the Internet and social media afford."
4. "Companies screw themselves when they let perception get ahead of reality..."

Gee, where, I humbly ask, did

1. You
2. See
3. That
4. Before?